CASE STUDIES
MANOTO
Client: Marjan Television Network Ltd.
Campaign: Manoto Channel Branding
Challenge:
Launch a brand new channel to market for millions of Persian speakers around the globe.
Creative + Strategy:
Elevate 'Manoto' meaning ‘Me and You’ in Farsi, to become a top-tier EMEA TV channel. I created the brand and vision for 'Manoto' into a groundbreaking entertainment channel, reaching 40 million viewers acr
THE STAGE
Client: Manoto
Campaign: Stage 'Live' Talent Show
Challenge:
Launch 'Stage', an Iranian reality music competition equivalent to The X Factor franchise, featuring celebrity judges, along with live performances.
Creative + Strategy:
I creatively directed the brand and show identity, spanning all marketing outlets including broadcast assets, live visual wall graphics, overlays, and voting syste
PLAN A
Client: Plan A Media
Campaign: Brand & Purpose Strategy
Challenge:
Define and launch the brand identity and media roll-out for Plan A, a climate-focused news service targeting a global audience with positive, forward-looking discussions on climate issues.
Creative + Strategy:
I crafted a bold, vibrant brand identity—including logo, purpose, and content style—along with promotional material across
NEWS STUDIO
Client: Manoto Television
Campaign: Manoto Daily News Show
Challenge:
Revitalise the current News service into a dynamic storytelling beacon for the Persian market.
Creative + Strategy:
I innovatively integrated real-time broadcast graphics and video servers with 'live' media assets, enhancing dynamic channel branding. Additionally, I creatively directed the £2 million, 5,000 sq ft Studio ma
SPILLZ
Client: Spillz Media Group
Campaign: Brand Identity & Proposition
Challenge:
Create a distinctive brand for 'Spillz', a next-gen social media platform that empowers users to engage with their values, fostering open communication on topics that matter to them.
Creative + Strategy:
I developed the brand identity and strategic vision for 'Spillz', positioning it as a trusted global source for data a
SKY ‘FRAGMENTS’ COMMERCIAL
Client: SKY
Campaign: ‘Fragments’ Sky+ HD
Challenge:
Sky is one of the most iconic TV brands in the world. They wanted to define their HD offering across the U.K market.
Creative + Strategy:
Animating high resolution stills and detailed elements, to convey the sensation of high definition viewing on an SD platform. I partnered with Brothers & Sisters, Sky's creative agency, cr
LATMOSPHERE
Client: This Is Beyond
Campaign: Branding & Event Design
Challenge:
Launch a distinctive live event in Latin America to showcase premium travel experiences before a competitor.
Creative + Strategy:
I created a unique name, vision and strategy to distinguish the event, with bold promotional content for social media highlighting its exclusive value. My immersive concept combined live animation
LANTERN APP COMMERCIAL
Client: Lantern
Campaign: 'Get Lantern'
Challenge:
The client aimed to create a brand awareness advertisement to highlight Lantern's highly reputable internet censorship circumvention tool.
Creative + Strategy:
My approach juxtaposed a dull, blocked world without 'Lantern'. Using cardboard cutouts, we depicted internet restrictions. Upon app download, these barriers vanished, unv
SAMTE NO
Client: Manoto Television
Campaign: Samte No ‘The Women's Show’
Challenge:
Unleash creativity and conversation with 'Samte No', a unique Persian live studio TV talk show featuring five dynamic female hosts, exploring a range of topics.
Creative + Strategy:
Set the gold standard for Talk Shows on Manoto. I orchestrated an innovative set design, brand package & promo to captivate, grow Manoto's
MANOTO PLUS
Client: Manoto Television
Campaign: M+ Daily Show
Challenge:
Transform the Manoto Plus studio for its daily one-hour, five-day-a-week show that explores global current affairs, in-depth segments, and lighter content.
Creative + Strategy:
I creatively spearheaded a complete studio redesign, sourcing top-tier international studio design and lighting talent. Seamlessly implementing a live br